Cooperation time: Since early 2022
Client A is a small clean beauty startup from Europe. They focus on gentle skincare for sensitive skin and want all products to follow the “clean” concept. When they first contacted HMZ, they had many ideas but very little experience in sourcing from China. They did not know how to choose ingredients, how to design the packaging, or how to ship the products safely to their country. They needed not only a factory, but also a partner who could guide them step by step.
Cooperation reason:
Client A chose HMZ because they were looking for a trustworthy OEM/ODM supplier that could offer small‑batch customization, clear communication, and support with documents for European regulations. They wanted to start with a small quantity to test the market, but also needed the option to scale up quickly if sales went well. HMZ provided them with several ready formulas suitable for sensitive skin, and also offered to adjust the fragrance level and texture based on their feedback.
Purchased products:
In the first order, Client A bought facial cleansers, toners, serums, and moisturizers for sensitive skin. HMZ helped them select mild surfactants for the cleanser, alcohol‑free toners, and lightweight yet hydrating creams. All products were filled into simple, clean‑looking bottles and jars that matched the brand’s minimalist style. HMZ’s design team assisted with basic label layout and compliance information, so the packaging met the legal requirements of their market. Later, as the cooperation grew, Client A added eye cream and night masks to the line.
Customer satisfaction and results:
Client A was very satisfied because HMZ answered emails quickly, explained technical terms in simple language, and gave clear timelines for sampling and production. This made the whole process less stressful for a new brand owner. During the first year, there were almost no quality complaints from their customers, which built trust in the new brand. The products passed customs and local inspections smoothly, thanks to complete ingredient lists and safety documents.
With the stable support from HMZ, Client A successfully launched their brand both online and in local boutiques. Their first batch sold out faster than expected, so they placed a second, larger order. In the second year, their total order quantity increased by more than 50 percent compared to the first year. Now, they see HMZ not just as a factory, but as a long‑term partner that helped them move from an idea on paper to real products on the shelf.
